Privacy Policy

Effective Date: 30 August 2026

Welcome to BJS FASHION LTD. This Privacy Policy explains how BJS FASHION LTD (“we”, “us”, “our”, or “BJS FASHION”) collects, uses, stores, and protects your personal information when you visit or use our website, bjsfashion.co.uk, place an order, create an account, contact us, or otherwise interact with our services.

We are committed to protecting your privacy and handling your personal information responsibly and transparently. This Privacy Policy is intended to explain what information we collect, why we collect it, how it is used, and the rights you may have in relation to your personal information.

By using our website or services, you acknowledge that you have read and understood this Privacy Policy.


1. Who We Are

BJS FASHION LTD is a company registered in England.

Company Name: BJS FASHION LTD
Company Number: 08400442
Website: bjsfashion.co.uk
Email: Support@bjsfashion.co.uk
Phone: +61 468 108 568
Address: 107 Oxford Lane, Ilford, IG1 2PJ, England

For privacy-related questions, requests, or concerns, please contact us using the details above.


2. Information We Collect

We may collect different types of personal information depending on how you interact with our website and services.

Information You Provide Directly

When you create an account, place an order, contact us, or use our services, we may collect:

  • Full name

  • Billing address

  • Shipping or delivery address

  • Email address

  • Telephone number

  • Account login information

  • Order and transaction details

  • Product preferences and shopping information

  • Information you provide when contacting customer support

  • Information contained in messages, enquiries, reviews, or other communications

Payment Information

Payments may be processed by secure third-party payment providers.

Where payments are processed by third-party providers, we generally do not receive or store your complete payment card details. Payment providers may collect and process payment information in accordance with their own privacy policies and terms.

Information Collected Automatically

When you visit our website, certain information may be collected automatically, including:

  • IP address

  • Browser type and version

  • Device type

  • Operating system

  • General location information

  • Website pages visited

  • Products viewed

  • Referring website

  • Date and time of visits

  • Website interactions and browsing activity

  • Cookies and similar technologies


3. How We Use Your Information

We may use your personal information for the following purposes:

Processing and Fulfilling Orders

We use your information to:

  • Process and confirm orders

  • Process payments

  • Arrange delivery

  • Provide order confirmations

  • Send shipping and delivery updates

  • Handle returns, refunds, and exchanges

  • Provide customer support

Managing Customer Accounts

Where you create an account, we use your information to:

  • Create and maintain your account

  • Authenticate your login

  • Manage your account preferences

  • Provide access to order history

  • Help protect your account from unauthorized activity

Customer Service

We may use your information to respond to enquiries, complaints, requests, and other communications.

Improving Our Website

We may analyze website usage and customer interactions to:

  • Improve website functionality

  • Improve navigation and user experience

  • Identify technical problems

  • Develop new features and services

  • Understand customer interests and preferences

Marketing

Where permitted by law and, where required, with your consent, we may use your contact information to send:

  • Promotional offers

  • New product announcements

  • Special offers

  • Fashion and product updates

  • Other marketing communications

You can unsubscribe from marketing communications at any time by using the unsubscribe option included in the communication or by contacting us.

Fraud Prevention and Security

We may process information to:

  • Detect and prevent fraudulent transactions

  • Protect our website and customers

  • Investigate suspicious activity

  • Prevent unauthorized access

  • Maintain the security and integrity of our services

Legal and Regulatory Requirements

We may use and retain information where necessary to comply with applicable laws, regulations, court orders, legal processes, or legitimate requests from authorities.


4. Lawful Basis for Processing

Where UK data protection law applies, we process personal information using one or more lawful bases, depending on the circumstances.

These may include:

Contractual necessity – where processing is necessary to provide products or services you have requested, such as processing and delivering an order.

Legal obligation – where we are required to process or retain information to comply with applicable laws.

Legitimate interests – where processing is necessary for legitimate business purposes, such as website security, fraud prevention, customer service, and improving our services, provided that these interests do not override your rights and freedoms.

Consent – where applicable, we may rely on your consent, including for certain marketing communications or non-essential cookies. Where processing is based on consent, you may withdraw your consent at any time.


5. Sharing Your Information

We do not sell your personal information.

We may share personal information with trusted third parties where necessary to operate our business and provide our services.

These may include:

Payment Providers

Payment service providers may process payment and transaction information to securely process purchases.

Delivery and Courier Companies

We may provide relevant information, such as your name, delivery address, telephone number, and order information, to courier and delivery providers so that your order can be delivered.

Technology and IT Providers

We may use third-party providers for website hosting, security, cloud storage, email, technical support, and other technology services.

Analytics and Marketing Providers

Where permitted, we may use analytics and marketing service providers to understand website activity and improve our marketing and services.

Customer Service Providers

Where applicable, information may be shared with providers that assist us with customer communications and support.

Professional and Legal Advisers

We may disclose information to accountants, lawyers, insurers, auditors, or other professional advisers where reasonably necessary.

Legal Authorities

We may disclose personal information where required or permitted by law, including to comply with legal processes, enforce our rights, prevent fraud, or protect the safety and security of our customers and business.

Business Transfers

If BJS FASHION LTD is involved in a merger, acquisition, restructuring, sale of assets, or similar business transaction, personal information may be transferred as part of that transaction, subject to applicable data protection requirements.


6. Cookies and Similar Technologies

Our website may use cookies and similar technologies to improve your browsing experience and website functionality.

Cookies may be used for purposes such as:

  • Keeping items in your shopping basket

  • Remembering preferences

  • Maintaining account sessions

  • Understanding website traffic

  • Improving website performance

  • Measuring marketing effectiveness

  • Providing relevant advertising where permitted

Some cookies are necessary for the website to operate, while others may be optional.

You can manage or disable cookies through your browser settings. Disabling certain cookies may affect the functionality of parts of our website.

Where required by applicable law, we will request consent before placing non-essential cookies or similar technologies on your device.


7. Third-Party Websites and Services

Our website may contain links to third-party websites, payment services, social media platforms, delivery services, or other external websites.

If you follow a third-party link, that website will operate under its own privacy policy and terms. We are not responsible for the privacy practices, content, or security of third-party websites.

We encourage you to review the privacy policies of third-party services before providing them with personal information.


8. International Data Transfers

Some of our service providers may process personal information outside the United Kingdom.

Where personal information is transferred outside the UK, we will take appropriate steps to ensure that the transfer is carried out in accordance with applicable UK data protection laws and that appropriate safeguards are in place where required.

These safeguards may include adequacy regulations, approved contractual safeguards, or other lawful transfer mechanisms.


9. How Long We Keep Your Information

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy.

The length of time we retain information may depend on:

  • The purpose for which the information was collected

  • Our relationship with you

  • Legal and accounting requirements

  • Tax and regulatory obligations

  • The need to resolve disputes

  • The need to enforce our agreements

  • Fraud prevention and security requirements

When personal information is no longer required, we will take reasonable steps to securely delete, anonymize, or otherwise dispose of it.


10. Data Security

We take reasonable technical and organizational measures to protect personal information against:

  • Unauthorized access

  • Accidental loss

  • Destruction

  • Misuse

  • Alteration

  • Unauthorized disclosure

Security measures may include access controls, secure systems, encryption where appropriate, monitoring, and secure payment processing through third-party payment providers.

However, no internet transmission or electronic storage system can be guaranteed to be completely secure. You should also take reasonable steps to protect your account information and login credentials.


11. Your Data Protection Rights

Depending on the circumstances and applicable law, you may have rights relating to your personal information, including:

  • Right of access – to request a copy of personal information we hold about you.

  • Right to rectification – to request correction of inaccurate or incomplete information.

  • Right to erasure – to request deletion of your personal information in certain circumstances.

  • Right to restriction – to request that we restrict how we process your information in certain circumstances.

  • Right to object – to object to certain types of processing, including direct marketing.

  • Right to data portability – in certain circumstances, to request your information in a structured, commonly used, machine-readable format.

  • Right to withdraw consent – where processing is based on consent, you may withdraw your consent at any time.

These rights are not absolute and may be subject to legal exceptions.

To exercise your rights, contact us at:

Email: Support@bjsfashion.co.uk

We may need to verify your identity before responding to certain requests.


12. Marketing Communications

If you have subscribed to receive marketing communications from us, we may send you information about products, collections, offers, promotions, and other updates.

You can unsubscribe at any time by:

Unsubscribing from marketing communications will not affect essential communications relating to orders, payments, deliveries, returns, refunds, or your account.


13. Children’s Privacy

Our website is not intended to knowingly collect personal information from children who are unable to use online services independently under applicable law.

If you believe that a child has provided us with personal information without appropriate authorization, please contact us so that we can review and, where appropriate, remove the information.


14. Data Breaches

If we become aware of a personal data breach that requires notification under applicable data protection law, we will take appropriate steps to investigate, contain, and address the breach and make any required notifications to regulators and affected individuals.


15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business, website, services, technology, or applicable legal requirements.

When we make changes, we will update the Effective Date at the top of this policy and publish the updated version on our website.

We encourage you to review this Privacy Policy periodically.


16. Contact Us

If you have any questions about this Privacy Policy, how we handle your personal information, or wish to exercise your data protection rights, please contact us.

BJS FASHION LTD
Company Number: 08400442
Email: Support@bjsfashion.co.uk
Phone: +61 468 108 568
Address: 107 Oxford Lane, Ilford, IG1 2PJ, England
Website: bjsfashion.co.uk