Privacy Policy

BJS Fashion Ltd (“we”, “us”, “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal information when you visit or make a purchase from bjsfashion.co.uk, in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

By using our website, you agree to the collection and use of information as described in this policy.


1. Who We Are

BJS Fashion Ltd Company Number: 08403442 Address: 107a Ilford Lane, Ilford, Essex, England, IG1 2RJ Phone: +44 7882 771358 Email: Info@bjsfashion.co.uk

We are the data controller responsible for your personal data collected through our website.


2. Information We Collect

We may collect the following types of information:

Information You Provide to Us

  • Name, delivery and billing address, email address, and phone number
  • Account login details (if you create an account)
  • Order history and purchase details
  • Payment information (processed securely by our third-party payment providers — we do not store full card details)
  • Age verification details, where required for restricted products
  • Correspondence with our customer service team (emails, phone calls, messages)

Information Collected Automatically

  • IP address, browser type, and device information
  • Pages visited, time spent on site, and referral source
  • Cookies and similar tracking technologies (see Section 6)

Information from Third Parties

  • Delivery and tracking updates from our courier partners
  • Fraud prevention and payment verification data from payment processors

3. How We Use Your Information

We use your personal data to:

  • Process and fulfil your orders, including payment, dispatch, and delivery
  • Communicate with you about your order (confirmations, shipping updates, customer service)
  • Verify your age for restricted products, where applicable
  • Manage returns, refunds, and exchanges
  • Send marketing communications, where you have opted in (you can unsubscribe at any time)
  • Improve our website, products, and customer experience
  • Detect and prevent fraud, unauthorised transactions, and other unlawful activity
  • Comply with our legal and regulatory obligations

4. Legal Basis for Processing

Under UK GDPR, we rely on the following legal bases to process your data:

  • Contract: to fulfil your order and provide customer service
  • Legal obligation: to comply with tax, accounting, and consumer protection laws
  • Legitimate interests: to improve our services, prevent fraud, and manage business operations
  • Consent: for marketing communications and non-essential cookies, which you may withdraw at any time

5. Sharing Your Information

We do not sell your personal data. We may share your information with:

  • Couriers and delivery partners, to fulfil and track your order
  • Payment processors, to securely process your payment
  • IT and website service providers, who support our platform and systems
  • Regulatory or law enforcement bodies, where required by law
  • Professional advisors (e.g. accountants, legal advisors), where necessary for business purposes

All third parties are required to handle your data securely and only for the purposes we specify.


6. Cookies

Our website uses cookies and similar technologies to:

  • Enable core site functionality (e.g. shopping cart, checkout)
  • Remember your preferences
  • Analyse site traffic and usage
  • Support marketing and advertising, where consented to

You can manage or disable cookies through your browser settings or our cookie consent tool. Please note that disabling certain cookies may affect site functionality.


7. Data Retention

We retain your personal data only for as long as necessary to:

  • Fulfil the purposes described in this policy
  • Meet our legal, tax, and accounting obligations
  • Resolve disputes and enforce our agreements

Order and transaction records are typically retained for 6 years in line with UK tax and accounting requirements. Marketing data is retained until you unsubscribe or withdraw consent.


8. Your Rights

Under UK GDPR, you have the right to:

  • Access the personal data we hold about you
  • Correct inaccurate or incomplete data
  • Erase your data, in certain circumstances
  • Restrict or object to certain processing
  • Data portability, to receive your data in a portable format
  • Withdraw consent at any time, where processing is based on consent

To exercise any of these rights, please contact us at Info@bjsfashion.co.uk. We will respond within one month, in accordance with UK GDPR requirements.

You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) if you believe your data has been mishandled: www.ico.org.uk


9. Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction, including secure servers, encrypted payment processing, and restricted access to personal data within our organisation.

While we take reasonable steps to protect your information, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.


10. Children’s Privacy

Our website and services are not directed at children under the age of 16. We do not knowingly collect personal data from children. If you believe a child has provided us with personal data, please contact us so we can remove it.


11. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.


12. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Any changes will be posted on this page with an updated revision date.


13. Contact Us

If you have any questions about this Privacy Policy or how we handle your personal data, please contact us:

BJS Fashion Ltd
Company Number: 08403442
Address: 107a Ilford Lane, Ilford, Essex, England, IG1 2RJ
Phone: +44 7882 771358
Email: Info@bjsfashion.co.uk

Operating Hours: Monday – Friday: 9:00 AM – 5:00 PM Saturday – Sunday: 11:00 AM – 4:00 PM


Last updated: September 2026.